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White Silk

Skin fairy Ja was created by a young girl with a passion for skincare and a love for nature. From a young age, she was fascinated by the incredible power of plants to nourish and heal the body, and was determined to find a way to bring that power to others through skincare products. At first, she did so by providing customers with trusted industry brands such as The Ordinary and other Korean Brands as they were ahead of their time with skincare technologies and advancements. Going further to provide them with free skincare consultations and simple routines that can do daily to achieve healthy skin.

As she grew older, her passion for natural skincare only grew stronger, and she became increasingly frustrated by the lack of transparency and the use of harsh chemicals and artificial additives in many mainstream products. Determined to create a better alternative, she began experimenting with different ingredients and formulations, and eventually developed a line of natural and science-based skincare products that nourished and transformed the skin.

As she worked to build her business, she was joined by a strong and ambitious young woman who shared her passion and vision. Together, they set out to create a brand that was not only effective, but a force to be reckoned with. They sourced only the highest quality ingredients, and were diligent in their research and testing to ensure that their products were backed by science.

Today, Skin fairy Ja is a trusted and respected brand that is known for its natural, science-based products that deliver real results. We are committed to providing only the best when it comes to skincare for our customers, and to being a source of education and support for their selfcare needs. Our mission is to help people feel confident and beautiful in their own skin, and to do so in a way that is kind to the planet.

Our Story


My name is Tiffany Serena

I am the founder of Skin Fairy Ja. I am passionate about creating natural and science-based skincare products because I believe that nature provides us with the most effective and safe ingredients for improving the health and appearance of our skin.

I am also committed to using only the highest quality, scientifically-backed ingredients in my products. I believe that people have the right to know exactly what they are putting on their skin, and to make informed choices about their skincare routine. That's why I am always researching and staying up-to-date on the latest developments in the field, and why I am open and transparent about the ingredients and benefits of my products.

I am passionate about creating natural and science-based skincare products because I believe that they have the power to nourish and transform the health and appearance of our skin, while also being kind to the planet. So, I hope you will join me on this journey and try Skin Fairy Ja products for yourself.



My name is Janine Sade

As the CFO and Co-Owner of Skin fairy ja, my vision is to create a financially successful and sustainable brand that is centered around the needs and desires of our customers. I believe that by putting the customer at the heart of everything we do, we will be able to build a strong and loyal following, and create a brand that stands the test of time.

To achieve this vision, we will:

  • Continuously research and source the highest quality, natural, and scientifically-backed ingredients to use in our products.

  • Foster a culture of transparency and honesty in everything we do, from our ingredient sourcing to our marketing and customer service.

  • Build and maintain strong relationships with our customers, and continuously gather and analyze feedback to inform our product development and business decisions.

  • Stay up-to-date on the latest developments in the skincare industry, and be a thought leader in the field of natural and science-backed skincare.

  • Foster a sense of community and connection with our customers, and be a source of education and support for their skincare needs.

As an hardworking and ambitious young woman, I am committed to aligning my goals and values with those of Skin Fairy Ja, and to creating a brand that is truly customer-focused and successful.

Image by Drew Beamer
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